2025 was a demanding year for technology. Artificial intelligence, large language models (LLMs), digital sovereignty and regulation dominated the agenda and challenged even the most prepared teams.
Organizations sought to optimize their systems, faced increasingly complex risk scenarios and recognized that data had become one of the central pillars of their operations. The figures help us understand what changed and where the main concerns of the Portuguese market now lie.
Throughout December, we will share the Oramix Tech Wrapped, covering the main news, trends and developments that shaped the technology sector in 2025. Follow us every week for new insights and videos on our LinkedIn profile.
Data Management
2025 reinforced the fact that competitiveness increasingly depends on data quality. Organizations want to benefit from artificial intelligence, but they continue to face structural challenges that technology alone cannot solve. Data scattered across silos, low confidence in the information available and processes that are not prepared to supply models consistently continue to limit execution capabilities.
The scale of European investment clearly demonstrates the strategic importance of this subject. The enterprise data management market is expected to reach €34.6 billion by 2030, according to Grand View Research, placing data at the heart of modernization strategies.
However, the actual capacity for innovation remains limited. Only 12% of organizations claim to have data with sufficient quality, context and accessibility to support AI. The same study indicates that 67% of leaders do not fully trust the data used to make critical decisions and that 62% identify poor governance as the main obstacle to AI adoption. These figures reveal a clear gap between ambition and the ability to execute.
This pattern is repeated in other studies. According to figures published by IT Insight, 84% of data leaders believe that their strategies need to be reviewed to support AI initiatives, primarily due to poor data quality, a lack of context and difficulties integrating different systems. Without consistent and reliable data, AI loses value and decisions become less robust.
This pressure has made the importance of automated pipelines and observability more evident. Organizations that invest in continuous monitoring and automation can detect failures earlier, reduce rework and deliver AI-ready data.
In the Oramix Tech Wrapped, data management therefore emerges as one of the key pillars to watch, with a direct impact on innovation, operational efficiency and decision-making capabilities.
For 2026, we highlight three data management trends to follow:
- Data as a strategic asset: Integrated and reliable data that strengthens decision-making.
- Automation of data operations: Automation as a driver of efficiency, strategic focus and business modernization.
- AI-ready data: AI-oriented pipelines and metrics that ensure scale, quality and impact.
Cybersecurity
Digital risk is increasing, and 2025 made that very clear. Of the organizations surveyed by Fortinet, 86% were targeted by attacks during the year, with almost one-third facing five or more threats.
At the same time, organizations are experiencing a critical cybersecurity talent gap. The same study indicates that 54% of respondents identify the cybersecurity skills gap and shortage of qualified professionals as the leading cause of security breaches.
ENISA also presents concerning figures in its latest report. Of the Portuguese organizations surveyed, 40% stated that they had not conducted any type of security assessment or test in the previous 12 months, including technical audits, penetration testing or maturity assessments.
The figures are difficult to ignore. The latest report from Portugal’s National Cybersecurity Centre reveals that reported cybersecurity incidents in Portugal surged in 2024. A total of 2,758 incidents were recorded, representing an increase of 36% compared with the previous year. Although these figures refer to 2024, 90% of the security professionals surveyed expected the risk to increase in 2025.
In a Tech Wrapped dedicated to cybersecurity, we must highlight the fastest-growing threats. In 2025, phishing and smishing, online fraud and ransomware stood out across the threat landscape. These attacks exploit human error, outdated systems and poorly protected access, forcing organizations to accelerate the adoption of protective measures, strengthen identity policies and review authentication mechanisms.
With 94% of responses, artificial intelligence was the emerging technology most frequently considered a challenge, while also becoming increasingly important in threat detection and response. Zero trust ceased to be merely a trend and became an established practice. Automation also became essential to keeping pace with the volume of incidents.
2025 was also marked by the publication of Decree-Law No. 125/2025 on December 4, which transposes NIS2 into Portugal’s national legal framework. However, cybersecurity cannot be mandated by law. Transposing the directive is a positive step, but it is only the beginning of defining and implementing the measures required to strengthen organizational resilience.
For 2026, the Oramix Tech Wrapped highlights three areas that must not be overlooked:
- Automation: Applying automation to incident response and security operations to mitigate the shortage of specialized technical resources and accelerate the adoption of best practices.
- NIS2 transposition: Addressing NIS2 with a strategic vision at the highest level of the organization and ensuring continued investment in security and process maturity.
- AI evolution: Paying closer attention to new vulnerability exploitation techniques and supporting cybersecurity through more advanced and capable solutions.
These three trends point the way forward: organizations that are better prepared, more resilient and equipped to respond to the challenges of a rapidly evolving digital world.
Digital Transformation
Digital transformation became firmly established as an operational priority, with Portuguese organizations investing in reducing complexity, optimizing costs and accelerating processes. Cloud, artificial intelligence and automation ceased to be isolated initiatives and became part of corporate strategy.
The scale of the announced investments clearly demonstrates the pace of change in this sector. Microsoft confirmed a $10 billion investment to transform Sines into a global technology hub. This type of investment positions Portugal as a central component of Europe’s digital infrastructure, offering strategic advantages such as its Atlantic location, connectivity through submarine cables and potentially renewable energy to power intensive data centres.
In innovation, according to the “Digitalization of Companies in Portugal” study conducted by GfK, more than 96,000 companies adopted artificial intelligence, while one-third of Portuguese SMEs invested in automation. The trend is clear and continuing to gain scale.
Investment in modernization did not end there. Multi-cloud became the dominant practice, with 79% of organizations using multiple cloud providers. IT teams are increasingly looking for alternatives, redundancy and models that reduce critical dependencies.
In this Oramix Tech Wrapped, we highlight three areas to watch in 2026:
- Automation: Investing in consistent, standardized processes that are less susceptible to human error.
- Virtualization: Creating more modern, agile and flexible technology environments.
- Hybrid infrastructure: Delivering genuine operational flexibility that allows infrastructure to scale according to changing requirements.
The trends we have highlighted point towards the same objective: more robust infrastructure prepared for the technological complexity of the coming years, faster services and operations capable of keeping pace with the business.
Oramix Tech Wrapped: what the figures reveal
The 2025 Tech Wrapped provides a clear conclusion: technology is no longer an optional accelerator. It has become a structural factor in competitiveness. Digital transformation, cybersecurity and data management have evolved under pressure from more demanding regulatory environments, more visible risks and growing expectations concerning efficiency and decision-making capabilities.
The figures presented throughout this article reveal a market in transition. Investment exists, strategic intent exists and technology is available. However, there are also clear gaps in operational maturity, governance and consistent execution. In many cases, the challenge is no longer selecting tools, but aligning processes, people and data with clear business objectives.
What distinguishes the best-prepared organizations is their ability to turn complexity into control: reliable data, flexible infrastructure and security models integrated into operations. This balance is where resilience is built and where space is created for sustainable innovation.
Oramix Tech Wrapped will continue to monitor these indicators throughout 2026, helping organizations interpret trends and frame their decisions within an increasingly demanding technology landscape.
